If you’re getting a notice that the sale price of a product isn’t set correctly, the sale price often is higher then the original.
Sales can run for a limited time or on a permanent basis, enabling store owners to drive customer interest and increase sales volume. By setting sale prices, shop owners can create urgency and entice potential buyers who may be hesitant to purchase at regular pricing. Sales can be especially effective during promotional events, seasonal changes, or product launches, allowing sellers to clear out inventory, attract new customers, or encourage repeat business. Additionally, displaying a product’s original price alongside the sale price helps communicate the value of the discount, making it more appealing for customers.
To get the most out of your sales, monitor your customers behavior and use the metrics to offer cross sells on sale in your e-mail marketing.
Worried you may have set up some of your WooCommerce sales in the wrong way?
Install the free Shop Health plugin and instantly see where the sales prices haven’t been set correctly.
How to set a sales price in WooCommerce
To correctly set up a sales price in WooCommerce, begin by navigating to your WordPress dashboard and selecting Products to either create a new product or edit an existing one. In the Product Data section, locate the General tab, where you’ll find fields for both the Regular price and the Sale price. Enter the original price in the Regular price field and the discounted amount in the Sale price field.
How to schedule a product sale in WooCommerce?
If you want to schedule the sale for a specific period, click on the “Schedule” link below the Sale price field. This will allow you to set a Sale Start Date and Sale End Date, automatically activating and deactivating the sale during the specified timeframe. Once you’ve entered all the necessary information, remember to save or update the product to apply the changes. This setup not only helps manage pricing effectively but also creates a sense of urgency for customers to take advantage of the limited-time offer.
